A brand creation agency



Dear rebel, dropout, oddball, anarchrist, weirdo. We salute you! We reckon rules are made to be broken – art rules, brand rules speech rules.

We seek out the odd, court the bizarre, get downright geeky over the planning and create brands worth launching, with creative that does them justice
(If you’ve read all this without skimming to the portfolio, we like you already!)

Some of
our work

This portfolio is under construction which means some pages will be missing. if you find one we’re still writing, just drop us an e-mail and we’ll send you the case study.




The Hampstead Pack


Amal's Pantry


Into the Wylde


CPi Connect

browse the den of geek

How to Write a Converting App-Store Description

How to Write a Converting App-Store Description

I’m on the app store. I need a new dating app/ removal company/food delivery service… I have no prior knowledge…
Is cultural appropriation ever appropriate?

Is cultural appropriation ever appropriate?

It’s been a good few months since the Jamie Oliver’s jerk-rice scandal, and it’s taken this long to release this…
13 Questions with Nick Bildner - Co-Founder of Pulsin

13 Questions with Nick Bildner - Co-Founder of Pulsin

I knew the co-founder of Pulsin when the brand was in its market-stall days and am proud to say I’m…

Sweet things
Clients say

Idea Dolls totally got what we were trying to do, and helped us develop a tone of voice for out brand

Ian Carpenter
London Brunch fest

Idea dolls have the amazing ability to compress a lot of information and reposition it as succinct, creative, emotive ideas that capture an audiences attention. Idea dolls captured the head of into the Wild perfectly and distilled it to make it live & breath!

Kathie Bishop
Into the Wylde

There are many ways to speak to us...

One of them is this form. But if you don’t like forms, just give us a call or email. Whatever floats your proverbial boat.
Email: concierge@ideadolls.com
(there isn’t REALLY a concierge)
WhatsApp: 07951759864